“What I say!" – Charity Fundraiser Campaign

UK's first tribute concert to the late, great Ray Charles – a live charity event supported by PR, Press and Poster Advertising. £22,000 raised in one night. £200,000+ free advertising in national press. Extensive PR coverage: TV, radio, press & online, followed up with a PR TV "blitz" campaign. “The Ray Charles Concert was a masterstroke of genius for a blind welfare charity like us.”

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